We created a look and feel that would mirror Midtown Farm’s values and lifestyle, balanced with a minimalistic contemporary style that would be as functional as it was visually strong.
As the business has evolved so has the site. The initial version of the website was created as a simple one-page design that gave potential customers information they might be interested in before visiting. In 2022, they released a new line of t-shirts and decided to transform the site to facilitate an online store to sell them.
We implemented the WooCommerce software to make their online store easy and stress-free. The team has an app and online portal for all orders, which makes selling on the web a piece of cake!